Our premium package is designed for those who want the full journey... From discovering your unique brand strategy to truly understanding your audience and market. We dive deep into what makes your business stand out, creating a tailored roadmap that takes you from that first spark of an idea to a fully realized brand presence. With this package, you get the complete support you need to launch confidently and connect meaningfully with your customers.

✱ Personalised 1:1 Partnership You work directly with me... senior, hands-on, and honest. Fast decisions, clear communication, and zero layers in between. ✱ Discovery & Direction We start with a focused strategy chat to align on goals, audience, and priorities. From there, I share a simple plan we both approve before moving forward. ✱ In-Depth Market Research I scan your space to see what’s working, what’s worn out, and where the real gaps are. You get clear, actionable takeaways... no jargon, just direction. ✱ Competitor Review We look at who you’re up against and how they show up, then choose how you’ll stand apart. The result is a confident lane that makes comparison easy. ✱ Audience / Avatar Profiles I distil your ideal customers into a few clear snapshots... what they care about, what they need to hear, and what nudges them to act. This keeps design and copy focused. ✱ Visual Identity Suite Colour palette (print & digital codes), a curated font system, primary logo, submark, and wordmark... plus simple logo rules so usage stays consistent. ✱ Creative Direction & Presentation No drawn-out moodboard phase. I design the full identity in context and present it together... so you see exactly how it lives across real touchpoints. ✱ Brand in Action Guide Practical direction for ads and social: layout pointers, tone notes, and usage examples that make execution simple and consistent. ✱ Brand Guidelines (15–20 pages) A detailed, easy-to-use document with strategy highlights, full identity specs, usage rules, and examples… the single source of truth for your team and partners. ✱ Logo Suite Neatly organised, web- and print-ready files (SVG, PNG, PDF) ready for rollout. ✱ Revisions (if needed) The aim is first-pass approval. If tweaks are required, you have up to two targeted revision passes. ✱ Timeline (up to 4 weeks, scope-dependent) • Week 1: discovery + research. • Week 2: concept build. • Week 3: presentation. • Week 4: refinements (if any) + final polish and handover. ✱ Optional Add-Ons • Expanded brand guidelines (long-form) • Tone of voice & messaging • Social template pack (Accessable on Canva) • Ad creative build-outs • Photography sourcing/art direction • Brand Naming • Web Design (Wix) • Print collateral • Ongoing brand support.

✱ Discovery & Direction Every great brand starts with listening. We begin with a one-on-one session to explore your vision... who you are, who you're speaking to, and how you want to show up. You'll also complete a guided brand brief that helps me translate your ideas into a creative direction that feels aligned and intentional. ✱ Design in Action Once we’re clear on where we’re going, the design begins. This is where your brand starts to take shape... logos, graphic elements, and everyday touchpoints come to life in a way that feels cohesive and considered. I start crafting your guidelines as we go, and you’ll receive a brand presentation that shows everything in context. not just on a screen, but in the world. ✱ Refine Together We review your brand together and make thoughtful adjustments to refine the details. This stage is about making sure everything feels right... polished, aligned, and unmistakably you. ✱ Sign-off & Delivery Once everything is finalised, you’ll receive your full brand package neatly organised and ready to use. From digital to print, everything is prepared so you can start showing up with clarity and confidence, right away.

• How long does it take? Typically up to 4 weeks, depending on scope and feedback speed. • How many concepts do I get? One focused route based on strategy, refined through two feedback rounds. Additional routes can be scoped as an add-on. • What do I need to provide? Any existing assets (logos, colours, fonts), brand story, offer details, and any past collateral. I’ll guide you with a simple questionnaire. • Do you create custom typefaces? No bespoke type design. You’ll receive a curated font system for clarity and consistency across web and print. • Will I get editable files? Yes, vector logo files plus web - and print-ready exports, neatly organised. • Does this include a website? Not by default. You can bundle with my Wix Web Design service. • Can you help with copy and tone of voice? Absolutely, available as an add-on. • What if I need more revisions? Extra rounds are available at a fixed rate.